The coronavirus pandemic is affecting all businesses around the world. Leaders are having wide related issues in keeping their customers and employees safe. The pandemic has brought unexpected variables. Some variables are current crisis strategies and teams are not prepared to handle the situation. Several companies successfully developed incident management plans and now looking ahead. It would appear that the implications may be far deeper and more serious compared to recent outbreaks. Sooner or later, the current situation will take a big part of business activity worldwide. It might as well create new risks. Lots of businesses do not have the abilities needed to efficiently and safely navigate with this crisis period.
Each company or business faces different challenges and each sector is impacted in different ways. However, here some steps to be able to develop a trustworthy crisis response mechanism. These steps are:
- You may build a crisis management team for key-decision makers. It should not only be limited to the leadership of the company. You might as well include some reps from at least the operations, communications, and corporate affairs functions. This team must be empowered to make decisions fast.
- Address right away the need for the maximum protection of employees through personal actions. People are a company’s most important asses and their protection should be a priority.
- There is a regular update and reviewing of existing business contingency or stability plans. Pandemic is an unprecedented situation that drastically transforming existing assumptions.
- Establish an information mechanism. The information will allow the gathering of accurate and up to date information from trusted sources. This will lessen your risk of misinformation.
- Make sure that the company can rapidly respond to emergencies.
- Evaluating the exposure to risks linked with third-party and examining for alternative sources.
- Make sure that you have transparent and positive communication with clients, employees, suppliers. Make sure that you have clear communication with those that indirectly or directly depends on the company.
- Ensure that the organization as a whole understands the crisis response measures. It is also important to readjust business plans. Updating the strategy of the company for managing major crises accordingly will also help.
Panic and misinformation are the worst counsels at moments such as a pandemic. As in every stage of difficulty, changes in the market bring a lot of risks. They can also make new business opportunities and drive innovation in businesses and sectors. Digital media and social media companies are already seeing an uplift in revenues. Lots of consumers are looking at how to continue their hobbies and communicate with others. Everything is now from the comfort of their home. The earlier a company notices the possible threats, the better chances that it will overcome this crisis. You should also classify a strong defense and response plan.
To help you understand the implications of COVID-19, you can review the latest insights from our professionals from around the world.